Call Reluctance Syndrome
Call reluctance syndrome, also known as call reluctance, is a psychological phenomenon where salespeople experience a fear to reach out
Gatekeeper
In prospecting, gatekeepers are people who work closely with a Decision-Maker (DM) and are in charge of sifting incoming calls,
Qualified Appointment
What Is a Qualified Appointment?
A qualified appointment is a scheduled follow-up meeting between a sales representative and a prospect
Telemarketing
Telemarketing has been a key driver of B2B sales for decades, enabling businesses to target potential customers directly and build