Lead generation for Energy-Focused Micro-Airline FirmLeads

Access Professional Air Case Study

About Access Professional Air

Access Professional Air, formerly known as Tuxedo Air, arranges air transportation services as manager of the Access Air membership and as agent for the program’s members. They serve the energy industry in Texas, Oklahoma, and New Mexico.

Cynthia Rike

Vice President

Industry

Airlines/Aviation

Website

www.accessproair.com

Challenges & Scope

ICP: Oil and Gas Industries.

Product:  Air Transport Services.

CIENCE Technologies coordinates the lead generation efforts for Access Professional Air (APA), a small, membership-based airline. After researching appropriate industries and clients, CIENCE conducts cold-email campaigns and arranges appointments between qualified leads and the APA sales staff.

Why CIENCE

Access Professional Air chose to work with CIENCE to secure quality leads based on their performance with another company that APA operates out of Houston.

Organized and professional, they feel that CIENCE presents a trustworthy appearance with potential customers and delivers a clear path to advancing business goals. “Their ability to secure quality leads makes them a critical component in the sales process,” said Cynthia Rike, Vice President of APA.

Results

Working with CIENCE has ultimately sped up the sales process for APA. “By the time that we’re talking to a lead, we’re speaking to a person who makes these high-level decisions. CIENCE Technologies introduces us to the person we need to speak to in order to be successful. We’ve had several leads take advantage of our trial flight opportunities and eventually purchase memberships.”

Finding the right customers and contacts at each company sits at the heart of what CIENCE does, an invaluable service that Cynthia describes as, “phenomenal.”

Asked if she would recommend CIENCE, she adds, “They can only be successful if you’re willing to teach them about your business, so it’s essential to communicate with them.”

Frequently Asked Questions

What results did Access Professional Air achieve with CIENCE?

Access Professional Air saw a measurable acceleration in its sales cycle after partnering with CIENCE. Qualified leads introduced by CIENCE went on to take advantage of APA’s trial flight opportunities and ultimately purchased memberships, directly growing APA’s customer base.

How did CIENCE help Access Professional Air reach oil and gas decision-makers?

CIENCE researched appropriate industries and target accounts within the oil and gas sector, then executed cold-email outreach campaigns on APA’s behalf. CIENCE then arranged appointments between qualified prospects and APA’s sales staff, ensuring every conversation was with a high-level decision-maker rather than a gatekeeper.

Why did Access Professional Air choose CIENCE for lead generation?

APA selected CIENCE based on CIENCE’s strong performance with another company APA operates out of Houston. APA cited CIENCE’s organized, professional approach and trustworthy presentation to potential customers as key factors, along with a clear path to advancing business goals.

What industry does Access Professional Air serve, and how did CIENCE tailor its outreach?

Access Professional Air provides air transport services to the energy industry across Texas, Oklahoma, and New Mexico, with oil and gas companies as its ideal customer profile. CIENCE tailored its prospecting and cold-email campaigns specifically to decision-makers within that vertical, ensuring APA’s sales team only engaged with contacts who had the authority to move forward.

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