CMO at CIENCE
Eric is CMO at CIENCE, responsible for growth, sales, and marketing strategies at the company. He spends his time preparing overall plans to increase revenue, reduce costs, mitigate risks, and develop programs with quantifiable objectives to measure results.
The Ultimate Guide to B2B Lead Generation: Strategies, Channels, and Tools
The importance of B2B lead generation lies in its role in driving business growth. As the saying by
MarTech Pulse: What We're Seeing (2023)
Hey there, fellow marketer. Ever feel like the MarTech landscape is shifting so fast it's hard to...
GO Platform - September Evolution
While most basked in the summer sun, the CIENCE Dev Team was hard at work, transforming the GO...
SDR Outsourcing: Is It Right for My Business?
SDR as a service has gained significant popularity among businesses seeking to outsource their...
Cost per Lead Metrics Exposed: An Insider’s Look at Sales Development
In the sales development department of most businesses, there is one number that dominates all...
B2B Marketing Trends in 2023: Analysis of Linkedin’s Benchmark Report
In an unexpected turn of events, the world of B2B marketing is experiencing a surge in budget...
Go Beyond Metrics with Session Recordings in CIENCE GO Analytics
Understanding your website's user behavior is a crucial part of crafting an impactful B2B digital...